电能替代与营销传统业务深度融合的实践

The practice of the deep integration of alternative energy and traditional marketing business

中文关键词: 电能替代  流程管理  业扩报装  客户服务

英文关键词: alternative energy  process management  business expansion  customer service

中文摘要:

      贯彻落实“以电代煤、以电代油、电从远方来”的电能替代发展战略，苏州供电公司推动政府出台电能替代相关政策，对内完善营销系统流程，进一步明确工作职责，规范项目管理，明晰工作流程，开展培训考核，加强风险控制，逐步实现能效和电能替代工作与业扩报装、客户服务等营销传统业务的深度融合，提高了专业管理流程的精益度、精准性，获得了客户和市场的较好响应效果。

英文摘要:

      For the purpose of actively implementing the alternative energy development strategy “electricity replaces coal, fuel and comes from far away”, the marketing department of Suzhou Electric Power Supply Company outwardly promotes the government introducing policies relevant to alternative energy and inwardly perfects marketing system flow.It also further makes clear job responsibilities, standardizes the project management, makes work process clear, develops training and assessing, strengthens risk control and gradually achieves energy efficiency, alternative energy work and traditional marketing business such as business expansion and customer service, improving the lean degree and accuracy of professional management process along with winning the good response from customers and the market..